With an incredible understanding of my company's needs and an amazing can-do professionalism, the team at Khanik is truly unique in their industry. After having gone through at least 5-10 web development firms that either consider themselves too large for my small business or too small to be relied upon, Khanik is as close to perfect as they come. Khanik's staff operates intuitively - and with time anticipates and exceeds our expectations before we can communicate our objectives.
A brief look at the average web site is enough to indicate the dire state of today’s web design. The quality web sites are, with few exceptions, designed by large design companies, backed by huge corporations, with thousands, or sometimes hundreds of thousands of dollars at their disposal. Meanwhile, those with more economical budgets are left with the bottom of the barrel: low quality, over-priced, so-called ‘professional’ firms; or awkward web sites made with templates. The most common victims of these poor design options are the ones that deserve it the least: small and medium-sized businesses. In many cases, every dollar matters to a small business, and they shouldn’t have to pay exorbitant prices for poor quality sites that would only impede their business.
That’s why we came into this industry: to change it. To not only provide businesses with quality work, equal or greater than the more expensive firms’, but also fair prices.
The Internet has greatly changed the way companies operate, and has opened many doors in the process. It has taken a worlds’ worth of information and made it readily available to anyone willing to look. Type in the service you’re looking for, and in barely a moment, there’s a business that will provide it. Yet, it doesn’t matter how easy a web site is to find, if it doesn’t capture and keep the viewers’ attention. An inferior web site will only encourage customers to hit the ‘backspace’ key.
Some people don’t quite understand the importance of a good web site, and the effect it can have on their business. A web site can be the place people go to learn more about your company, a sort of interactive, digital business card: When designing your business card, would you want it cluttered, with your contact information hidden somewhere on the back, printed in an ink that was impossible to read against the color of the card? Or a web site might be the place where people can purchase your products. Imagine that your product is in a store: Should it be tucked away on the back of a shelf, behind the name-brand items, or easily visible, where people will be more likely to purchase it?
Today’s businesses need to have professional, intuitive web sites to create or maintain a reputable online presence. The World Wide Web offers incredible opportunities, and lucrative possibilities, but this potential can only be tapped with the incorporation of good web design. Businesses that utilize dull templates or other crude techniques, decline and diminish; while those that obtain stylish, fully-customized web sites, thrive and flourish.
From hovering tooltips to glossy navigation bars, it’s the little details that separate a good web site from a great one, and we make great web sites. Though seemingly insignificant, these small touches can make all the difference. Details enhance the user’s experience, and the better their experience, the greater the chance of a sale.
The process of web design and development is both a science and an art. A great many design firms seem to forget one or the other, and it shows in their work: drab, bare-bones functionality, or a lay-out that is so shiny and elegant that it’s impossible to so much as locate the menu. Clearly, neither of these will be much good for anyone. There are some firms that understand the importance of keeping the balance steady between art and science, but they tend to be very expensive. Knanik is different.
We understand the delicate balance of form and function, and the high standard we set for ourselves prevents us from presenting the sort of substandard service our competitors might offer. Besides that, we simply don’t believe in giving low-grade work. Our creations are, and always will be, quality material, and we strive to keep our prices affordable. How can we offer this combination of aesthetics, functionality, and affordability? The secret is in our process.
Traditionally, the web design and development process has been complicated, and filled with obstacles and inefficiencies. Our method streamlines this once strenuous procedure, removing the stumbling blocks, and allowing us to produce great web sites at an amazingly low cost. We use a consistent, development paradigm, that produces and evaluates creative material. The process is both linear, and elegantly simple, allowing quality work to be completed faster, and therefore cheaper. By utilizing open-source technologies, we can easily incorporate a proven framework or system in our client’s web site, leading to dynamic functionality. This system saves you licensing fees, and saves us both time and money.
Our greatest focus is the success of our clients. Through our work, their goals become ours, and we strive to achieve them. We don’t sell pre-packaged methods and solutions; we create a custom solution, based on your needs, because we know that every client is different. They have different needs and expectations; they have different priorities and budgets; they have different problems and challenges. They shouldn’t have to resign themselves to the lesser, cookie-cutter web sites that they would have to by using other firms or methods. We create something a product that is far more effective than a pre-packaged solution, and that eventually offers a greater return-or-investment for our clients.
We keep our clients in focus, because we know that our greatest triumph is that of our clients.